Hinton Agency Announces Strategic Partnership with Rackhams Retail Ltd

London, UK – November 2025 – Hinton Agency, a trading name of Hinton Enterprises Ltd, is pleased to announce a new partnership with iconic UK retailer Rackhams Retail Ltd. The agreement, reached in October 2025, will see brands represented by Hinton Agency in the UK made available for sale online via Rackhams’ platform, providing a seamless connection between quality brands and UK consumers. 

The agreement also positions Hinton Agency as the dedicated partner to help bring exceptional boutique brands from around the world to Rackhams Retail. This partnership opens a significant avenue for international boutique businesses to sell directly in the UK, leveraging the established reputation and reach of Rackhams. 

Mark Jordan, CEO of Rackhams, said: 

"Our partnership with Hinton Media Agency represents an exciting new chapter for Rackhams. By working together, we’re able to identify and onboard exceptional boutique brands from around the world — the kind of high-end, hard-to-find labels that often struggle to access the UK market. This collaboration opens up huge possibilities for our customers, who will soon be able to discover a carefully curated selection of distinctive, high-quality products that perfectly complement our growing portfolio of luxury and lifestyle brands." 

Curtis Hinton, CEO of Hinton Enterprises Ltd, said: 

"With the revival of such a household name retailer, it is fantastic to be able to work so closely with Rackhams here at Hinton Enterprises Ltd through the agency. We are committed to continuing our high standards with such a prestigious retailer and are excited about the opportunities this partnership will bring to both UK and international boutique brands." 

This collaboration reinforces Hinton Agency’s ongoing commitment to expanding brand representation and delivering exceptional retail experiences across the UK.